Showing posts with label ellsberg paradox. Show all posts
Showing posts with label ellsberg paradox. Show all posts

Tuesday, January 22, 2008

Ambiguity Aversion

Ambiguity Aversion

Today I watched a short video on the Ellsberg Paradox. The Ellsberg Paradox tells us that when a person encounters a situation containing unknowns there is a survival reaction that takes place in the brain. Fear and avoidance are the dominate sensations experienced. This can explain why many people fear new technology tools. As I watched I thought of the learners I work with and how many times they are averse to using new technologies in their day-to-day lives. In light of the Ellsberg Paradox we must reduce the number of unknowns perceived by our learners as we introduce new concepts. This simples pretty obvious, but it is nice to see that there is a physiological reason for people's fears. If anything the Ellsberg Paradox can help me be more patient with learners that are reluctant to adopt new concepts.

Andrew